You had it all planned out. You and your top salespeople were going to that big trade show in March or April. It was going to be great. Many top prospects attend every year and it’s a huge opportunity.
There's a lot of information out there on what you should or shouldn't do with your website and your web presence overall. Sometimes that info is good, but sometimes its out-of-date or just really wrong. We figured it might help to address some common website and web presence misconceptions. Below we've outlined four things you might think you need but probably don't --- and what you should do instead. Enjoy.
The SEO world is constantly changing and evolving. It can be hard to keep up --- especially if you don’t normally follow the field and you’re busy running a business.
In the course of managing several hundred websites, we've seen it all when it comes to domains. We've also seen that many business owners aren't aware of the dangers of not understanding basic domain information.
Back in 2014, KOHLER asked us to develop and offer a website system for all of their dealers and provide the service to the ones interested. We ended up developing websites for over 60 KOHLER dealers across the country. Then around late 2016, KOHLER developed a microsite system and required it for all platinum dealers and above. So it's likely you now have two, three, maybe even four websites if you have a Generac site as well.
Ready to have customers find your local business online? Not sure where to start? Well you better get ready to get very familiar with Google my business. You may not know of it by name, but you’ve certainly interacted with it.
Does your electrical contractor company rely on customers finding you on Google? If so, there are a number of critical steps you need to take. Missing the mark here can put your business at serious long term risk.
Don't take choosing a design and development company lightly. There are many reputable and talented companies, but the bad ones are a dime a dozen. Below are a few quick tips to help you make your provider decision a bit easier. Whether you've got a six figure web project or your nephew is helping you make a blog, take a look.
