Custom websites are not just about visuals. They're about making sure your site exactly fits your business needs. These days you only have about three seconds to impress a visitor and keep them on your site. Once they’re interested, you’ll need to guide them through a natural progression to fulfill their needs and maintain their interest.
“Can I create my own website?” "Should I use that software I heard about on the radio?" “How hard could it possibly be?” "Maybe I can get my [insert younger relative] to do it?" People inevitably ask these questions when launching (or re-vamping) their business website. Sure you can use an online site builder --- but if you don't have a ton of time, don't have a marketing background, and don't have experience in design, functionality, and best practices --- you'll probably want to invest in a custom web site created by professionals.
We all know a kick-ass website when we see one. Whether it's because of awesome imagery, helpful video content, compeling text, addicting interactivity, a noble mission, or some combination of all of those, some sites are just more memorable than others. In redesigning websites we often see examples that need a hell of lot of help. So to switch it up we thought it might be fun to do a short countdown of websites that we think really kick ass. Let's get to it.
In January 2016, Reeves Reed Arboretum came to us needing a website facelift. Their old site wasn’t cutting it anymore. It didn’t work properly on cell phones and tablets, and it didn’t do everything a modern site should. They needed something that would
"Playing hard to get: good for dating, bad for business." ---Google If someone is searching for your business, or looking for a local service that you provide, you better do everything you can to be in those results. You have a few options.
Way too many business owners think they can get away with using the content of their brochures to fill up their website. They’ll have a Home page, an About Us page, a Services page, and a Contact Us. In 2016, this won’t cut it. To really stand out you must invest significant time and energy into the actual content of your site --- text, images, video, funnel, etc.
Here's why we don't use Wordpress. When I started this company in 2008, I was asked to design websites because I have creative and graphic design ability. I didn't know how to build websites so I ventured toward Wordpress. And why not.. it's free! You can pick from tons of free themes and customize the site as you wish! All of the code was yours too... but as a graphic artist, it was very time consuming trying to figure out how to write it how Wordpress wanted me to write it... it was so difficult making my graphics come to life on a website using Wordpress's tools.. and the clients who wanted me, didn't want to pick from a theme.. they wanted something custom. So I had to figure out how to write code for myself.. with my own content management system.
Google's Mobile Responsive Algorithms steering the ship Google's recent algorithm change has got JAM Graphics working around the clock developing responsive websites for all of our loyal past clients. We've developed an affordable mobile responsive overhaul for all of our existing clients to get the up to speed with search ranking. So far we've 'redesigned' several client websites with many more to go!!! www.fantasiahaircare.com www.agadirint.com www.castlepix.com www.npdlogistics.com www.sharkfinshears.com www.dassian.com And many more coming soon! Google has already started to take notice and is giving us a boost for every mobile site developed upon launch!
So Google is finally ranking websites for 'mobile search' partially according to a website's usability on a mobile device. All this means is that when someone is lying in bed with their iphone or ipad searching the internet, the results they see when they search are going to contain mobile-ready websites first. JAM Graphics has been designing and developing fully custom mobile responsive websites since 2013 and now that Google has changed it's algorithms, we ONLY offer mobile responsive websites. which means by default, our new clients will get a mobile responsive website! Wordpress, Drupal and Joomla's mobile responsive themes outright SUCK. They claim to be mobile responsive but they're very difficult to work with, and if you're not careful, it will be a totally different experience on the desktop than on the iphone. Their mobile responsive templates are VERY clunky, use ugly drop down menus, and NEVER fit your text properly. Our mobile responsive websites are built custom, which means we build and look at every size screen, ensuring every page and every bit of information is readable and clean throughout. This is not an easy task either... customizing a simple navigation menu for mobile responsive takes 8-10 hours to do it right. That's a simple menu, home, about us, services, gallery, contact us, with the logo etc., to then collapse into a fancy little pop out, slide-out or dropdown menu on the mobile phone is complicated. 8-10 hours is what it takes to ensure it's working the way it should. We put this much care into every aspect of the website to ensure a thorough development through every inch of the website, on every device and every screen size. Just checkout our portfolio and look at the customization. www.sharkfinshears.com, www.acepforprofessionals.com, www.chocolatetext.com, or www.ontimeambulance.com... complex eCommerce programming with a mobile responsive framework.. through and through. Call us before you waste money with a firm that doesn't do it custom. You'll save a lot of money.